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Inquiry Distribution & Management
"I want inquiries on products that cost over $5,000 to go to Dealer X, unless they are Model ABC, which go to Dealer Y and Z. If the inquirer lives inside the ZIP code 49456, the inquiry needs to be routed to our direct sales force, unless it is for the EFG product line - all of those go to the reseller channel."
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| -Sales Channel Manager |
The proper distribution of your inquiries is another important factor in ensuring their follow-up and successful conversion. MarketNet's Inquiry Distribution Application enables the distribution of inquiries based on a customizable formula that can include your distribution channel strengths, capabilities, annual sales, and/or location or territory. It can also distribute to multiple levels of management including child-parent relationships set up among dealers, territory managers, and regional heads so that follow-up responsibility and ownership is distributed among all levels.
Once you dole out your inquiries, are you able to pull them back in? What do you do with valuable inquiries that have not been followed up on by the assigned sales entity? Our Inquiry Distribution Application also enables our clients to set strict inquiry follow-up rules with automated reassignment if the proper actions are not taken by the assigned sales party. |
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