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Memberships & Affiliations
Direct Marketing Association - The Direct Marketing Association is the leading global trade association of
business and nonprofit organizations using and supporting direct marketing tools and techniques. DMA advocates
industry standards for responsible marketing, promotes relevance as the key to reaching consumers with desirable
offers, and provides cutting-edge research, education, and networking opportunities to improve results throughout
the entire direct marketing process. Founded in 1917, DMA today has more than 3,600 members from the US and 46
other nations, including the majority of companies listed on the Fortune 100.
Marketing Sherpa - Marketing Sherpa is a research firm specializing in tracking what works in all aspects of
marketing (and what does not.) Their goal is "to give marketers of the world the stats, inspiration, and
instructions to improve their results."
International Customer Management Institute (ICMI) - The International Customer Management Institute (ICMI)
is one of the call center industry's most established and respected organizations. Founded in 1985, ICMI delivered the industry's first management-level conferences, educational programs and publications.
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